Your heart is the relationships in your life that you nurture while building your empire. Let’s talk all about the age-old question: Is there a way for women to truly have it all—the thriving business empire and nurturing relationships?
My initial answer to this question is: “YES, but.”
Before we get into the reasons why, let me explain.
In this fast-paced world, where ambitions run high and calendars fill up with back-to-back meetings, networking opportunities and girlfriend hangouts, it becomes increasingly crucial for us—especially as Black women and women of color balancing both business and personal pursuits—to nurture our relationships while building our empires. Whether we’re building main or side businesses, our dreams are huge, and our to-do lists are even bigger.
As a therapist, I have seen countless dynamic women struggle to maintain equilibrium between their dreams and their relationships. Many women are conditioned to believe they can only be successful at one thing: good student, good employee, good wife or good mom. Over the years, I’ve had to unlearn these conditioned beliefs too. We can be good at many different roles.
Here are some inspiring examples of Black women who have built successful business empires while nurturing their personal relationships:
- Oprah Winfrey (Media Mogul): She has built an unparalleled media empire with her talk show, network and magazine. Despite her demanding career, she maintains close personal relationships, particularly with her longtime partner Stedman Graham and best friend Gayle King, emphasizing the importance of personal connections.
- Beyoncé (Singer and Entrepreneur): She has built a vast empire in music and fashion through her label and Ivy Park brand. While achieving tremendous success, she continues to nurture her personal life, being vocal about her marriage with Jay-Z and her roles as a mother and sister.
- Janice Bryant Howroyd (Founder of The ACT-1 Group): She built a billion-dollar staffing firm while maintaining close family ties and personal relationships. She often attributes her success to her family support, demonstrating the balance between her business ventures and personal grounding.
As an entrepreneurial woman, mother and wife with a demanding African family, I can admit—it’s not easy to build a business while nurturing relationships, but it is definitely possible. So yes, I can have it all, but it takes some intention.
Let’s talk about practical and helpful ways we can have it all. The pyramids in Egypt weren’t built in a day, and creating thriving and healthy relationships while building your empire is going to take time, attention and intention. So how does this happen?
1. Nurture the Relationship with Yourself
The first priority in building your empire is nurturing the relationship you have with yourself. The way you speak to and treat yourself determines how you show up for your business and others. Find ways—through therapy or coaching—to unpack wounded and unhealed parts of yourself. This helps you show up completely authentic.
2. Know Your “Why”
Prioritizing yourself helps you determine another key priority: knowing your “why.” Why are you building this business in the first place? What’s the purpose of the empire you’re building? These answers act as your GPS while navigating your business map.
For me, starting a business was about building a legacy for my children and future generations. It helps you define what success looks like in your relationships. Is it about growing a family with your significant other? Girlfriends supporting each other’s careers? Maintaining a bonding relationship with your children? Knowing your “why” keeps the goals of business and relationships in alignment.
In the early years of building my business, I faced difficult decisions about seeking outside support and reducing billable hours to prioritize time with my family. It was a value-based decision worth making.
3. Practice Open and Honest Communication
Another way to nurture your relationships is through open and honest communication. Communication is the cornerstone of any thriving relationship—whether personal or professional. Share your dreams, stress and aspirations with your partner. Let them into your world so they understand the path you’re on. This fosters understanding and reduces misunderstandings.
Maintaining open communication helps you schedule couple-time and family time. After all, we schedule meetings, deadlines, and workouts, so why not our relationships? Set regular appointments with your significant other, children and friends. Whether it’s a dinner date, a mom-and-me date, or a girls’ getaway, finding time to connect and remain intentional in your relationships ensures they don’t fall by the wayside while you build your empire.
4. Create Balance and Harmony—Not Perfection
A direct impact of open communication is the ability to create balance and harmony, not perfection. Perfection isn’t achievable, and striving for it can be exhausting. Instead, focus on understanding how your needs align with your reasons for building a business.
Some days, the business will demand more from you. Other times, your relationships will. Be gentle with yourself as you work to create harmony and navigate this balancing act.
5. Set and Maintain Boundaries
To maintain balance and harmony—rather than chasing perfection—it’s important to set and maintain boundaries. This is your superpower for nurturing relationships while building your empire.
Entrepreneurship demands considerable time and energy, making it crucial to establish clear boundaries for a healthy work-life balance. Clearly define work hours and personal time. This practice not only enhances focus but also ensures you spend quality moments with loved ones. Remember, this is challenging, so be patient with yourself.
6. Prioritize Self-Care
One way to be patient with yourself is through self-care. Prioritizing your mental and physical health is essential to maintaining energy and focus. Self-care is not just a task—it’s a lifestyle. When you feel good, you carry that positive energy into both your personal and professional life.
Whether it’s enjoying a spa day, meditating, savoring a peaceful moment with a cup of tea (or wine!), or engaging in activities that foster relaxation, happiness and joy—these moments matter. By taking care of yourself, you are able to give from a place of abundance, benefiting your relationships in the long run.
7. Build a Strong Support System
Taking care of yourself includes cultivating a strong support system. This may include your family, friends, colleagues, mentors, massage and talk therapists, coaches, pastor and even your barista. This community allows you to be your authentic self, both personally and professionally.
Your support system also consists of your cheerleaders and accountability partners. Together, you celebrate victories and lift each other up during challenging times. By nurturing these relationships, you create an environment where everyone can thrive, encouraging mutual growth and success.
8. Regulate Your Emotions and Stay Flexible
While building your empire, various business opportunities and personal challenges may arise that demand your attention. Engaging in emotional regulation and developing emotional intelligence is crucial. Effectively using your coping strategies and resources is key. Stay flexible and willing to adapt and pivot to ensure you handle whatever comes your way—both in business and in relationships.
Building a business empire while nurturing relationships is akin to a beautifully complex dance, requiring rhythm, understanding, and an abundance of heart. Your empire will not flourish and grow without heart.
The choices you make impact your business and relationships at every turn. Transform these choices into actionable behaviors by developing routines and habits. Ritualize them. Be consistent and firm. Keep promises to yourself and others. Repeat this process continually for sustained success.
Whether your name is Oprah, Beyoncé, Janice, Cynthia (or say your own name), you will face plenty of sacrifices, late nights, and bouts of self-doubt. You will have to make several pivots (choices and decisions) aimed at building your empire. But remember that the pursuit of success should never overshadow the importance of nurturing your heart (your relationships) that nourish your spirit and provide grounding and support.
This is the point in your life when you can say (with your chest out and chin high, superwoman pose):
I truly have it all!