Maya Rufino, LCSW

The Myth of the Prime Years: Challenging Age Based Milestones That Don’t Serve You

Posted by Maya Rufino, LCSW | Expert Advice, Power

When you were a child, adults asked “what do you want to be when you grow up?” Maybe your parents saw you playing with another child and talked about you getting married to them one day. The expectations start young. They become ingrained and automatic, interwoven throughout our thoughts, driving our behaviors. Some expectations are stated explicitly, like when your mom says she wants you to start giving her grand babies or when your board says they need you to start hitting higher revenue targets.

When the Vision Changes: Letting Go of Old Dreams to Make Room for New Ones

Posted by Maya Rufino, LCSW | Evolve & Grow, Purpose

What does it take to reach a dream? Planning, preparation, action. Time, energy, motivation. I tend to think of dreams as big long-term goals. You might dream of starting your own company, getting married, or retiring early. When you begin planning and preparing, you may realize there are many smaller goals to reach before you get to the big dream, with steps to take for each smaller goal. You may succeed sometimes, fail other times, and still reach the larger goal.

Why Your Evening Routine as an Entrepreneur Matters More Than You Think

Posted by Maya Rufino, LCSW | Power, Wellth & Success

As an entrepreneur, it can be very easy to fall into patterns of overworking. You make your own hours and you want to succeed, so why wouldn’t you just work all the time? The answer is simple: it’s not good for you. And if you’re not good, your business won’t be either.