Say what you want about Hulu’s new show, All’s Fair, starring Kim Kardashian, Niecy Nash-Betts, Naomi Watts, Glenn Close, Sarah Paulson and Teyana Taylor, but creator Ryan Murphy, hit the sweet spot for women over 40 and 50 with this one. These women are reinventing themselves, still powerful and unapologetically taking up space, and THAT kind of representation matters a lot!

For years pop culture has pushed this idea that a woman’s story peaks at age 30, and everything after that is a slow fade. This show completely rejects that. The women of All’s fair are bold, complex, confident, flawed, funny and refreshingly human. Seeing women over 40 portrayed as desirable, ambitious, in control and yet still figuring things out does something important. It gives the rest of us permission to see our own chapters as just getting started.

At it’s core, this series reminds us of pop culture’s influence. When we see strong, multidimensional women reflected back to us on screen, it shifts how we see ourselves in the real world. It changes the narrative and it normalizes growth, confidence, sexuality, mistakes and reinvention at any age.

This show is representation that’s long overdue and like brand guru, Cheryl Overton said, for now, I’ll be watching with my martini in hand with black leather opera gloves on in solidarity.

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